Today, brand consistency and continuity matter more than intensity: in the latest issue of the magazine, we talk about omnichannel discoverability and how to be present in the digital spaces where our customers’ choices take shape.

 

The modern traveler moves simultaneously across social media, search engines, and AI assistants: there is no single path, but a dynamic ecosystem — a new “digital gravitational field.”

 

Read the full article here: https://hotellerie.pambianconews.com/2026/03/16/relactions-le-nuove-regole-dellattrazione-nellera-dellintelligenza-artificiale/