In 2023, we launched a new brand image for this iconic Leading Hotel of the World in Forte dei Marmi, bringing a fresh, updated look and feel to the property.
Services
Brand Identity
Website concept
Web-design and development
Digital Strategy
Google Advertising Campaigns
Social Media Marketing
Photo and Video production
Location
Forte dei Marmi, Italy
Visual identity
Our stylish design captures the hotel's elegant Italian atmosphere, modernizing the brand without losing its traditional charm. The introduction of the pictogram lends contemporaneity and allows the logo to be effectively declined on all digital contexts.
Luxury travelers today seek experiences, not mere opulence. A well-executed rebranding process will give the hotel a fresh, contemporary and visually distinctive image, ensuring that it remains attractive to discerning travelers.
Website design
To improve online visibility, quality brand experience and digital interactions, we designed a new website that emphasizes engaging imagery, combining essential design, ease of navigation and conversion path optimization.
Adoption of state-of-the-art development and hosting solutions ensure excellent performance, resulting in increased direct bookings and conversion rates.
Social Media Strategy and Content Production
New photography and lifestyle videos were created to refresh the hotel's presence on social media channels.
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